Fractional CMO & Growth Marketing Consulting

Smarter digital marketing in the age of AI.
Focused strategies that improve visibility, efficiency and measurable growth.

I help businesses use AI and data to refine their marketing, reduce waste and achieve consistent performance across channels. The approach is analytical, transparent and built for results that can be measured.

See how AI-driven optimisation makes marketing measurable.

AI digital marketing

My Experience & Focus

AI-Driven SEO & Visibility

Structured, compliant optimisation for both search engines and AI systems.
I ensure your site is technically sound, semantically clear and visible in AI-generated results such as ChatGPT, Gemini and Perplexity.

Performance Marketing & Efficiency

Data-led planning across paid media and programmatic channels.
The focus is on measurable ROI, with automation that reduces wasted spend and improves consistency.

Strategy & Training for Modern Teams

Practical guidance for companies adapting to the AI era.
From process design to hands-on workshops, I help teams understand how to integrate AI tools without losing strategic control.

See the full service breakdown →

Download My Latest Guide

How to Build Measurable Marketing in the AI Era

A clear, data-led approach to building visibility and efficiency in modern marketing.

The guide explains how to:

  • Align GEO/SEO, paid media and AI-driven systems into one measurable framework
  • Reduce waste and improve reporting accuracy
  • Design marketing that executives can trust and teams can execute

Download the full guide (PDF)

CASE STUDIES

JP builds digital marketing departments from scratch

Annual Review of JP: “I give JP a target to aim and he goes there like a missile.”

CEO, In2marketing

” JP provided almost +1500% increase in converting traffic which made 3.7x more ROI. “

– CEO, Jobilla